When in doubt, go with Motorcraft or blue-box OEM. Motorcraft ARE going to be the cheapest part that could be made in time but they are at least to a specification and tolerance set by Ford. Aftermarkets are made to whatever spec and tolerance the manufacturer wants. Sometimes that spec is better, sometimes it's worse, and sometimes it's the same. It's just a roll of the dice on some things.
Considering you are talking about a $20 difference between a Motorcraft and an aftermarket piece, I would just pay the extra $20 unless you know it's a good part. You'll also notice that the good parts, like a Moog front inner tie rod end, is not drastically cheaper then the Motorcraft part. For instance, $37 for Motorcraft, $32 for AC Delco, or $29 for Moog. Chances are if it's half the price for the same part, there is a reason it's cheaper.
Even if you are doing both sides I would rather spend $40 and not worry about the part potentially being junk. Just depends on how precious $40 is to you at the moment and what it's worth in time (or cost) to replace it again. Plus if you have to replace it again in a year then you saved nothing really.
Also, don't shop by brand name alone. Moog, AC Delco, Raybestos, and others now make an el-cheapo version of parts in order to compete with the bottom dollar vendors. Moog has their normal line and then their "KR" version, which is cheaper then their normal "K" part. Raybestos has the "Premium" and "Economy" version. AC Delco has their "Professional" and "Advantage" line. So you still need to look at what you are getting.